Design Business 101, Lifestyle & Impact, Mindset & Strategy
I’m not going to make any bones about it. Starting a freelance business, especially full-time, is a BIG DEAL. You’re essentially starting a business of one. This post is dedicated to the steps you should take as you are preparing to launch your...
Customer Relationship, Design Business 101, Mindset & Strategy
It was the best of times, it was the worst of times…I had just graduated college and landed my first corporate job. I had the world by a string and was excited to start my new career. I looked forward to my days at work where the office atmosphere was fun and...
Design Business 101, Mindset & Strategy, Pricing & Services
Have you ever asked yourself how you can charge premium rates when there are so many freelancers on services like Upwork and Fiverr that are charging bargain-basement prices? Is there a way to even stand out and be considered among all the low offers? The answer...
Branding & Marketing, Customer Relationship, Design Business 101, Finding Clients
If you’re a freelancer or you’re thinking about becoming one, one thing is for certain – clients are essential! Don’t have clients yet? It’s time to start marketing! In my article last week I covered the five stages of marketing, the...
Branding & Marketing, Design Business 101, Finding Clients
5 Stages of Marketing for Freelance Design Business Owners The average American is bombarded with thousands of marketing messages every day. We see messages on billboards, in magazines, on tv and online. But when it comes to marketing in our freelance business,...